Our Vision

A world where every young person has the support and self-belief they need to discover their true purpose and enjoy a healthy, happy life. 


1) To create a sustainable for purpose business that delivers quality, minimalist products and events to serve customers needs related to 'time'; being present (mindful time) and living our true purpose (purposeful time). Explore Our Collection.

2) We commit 100% of profits to fund education, health and wellbeing projects to support young people in need in reaching their potential and enjoying a healthy, happy life. Learn more about Our Social Impact.

3) To build a community of changemakers and citizens of the world who aspire to make the most of their time and affect positive change in the Now. Become a Timekeeper today. Join Our Social Movement.


"We aim to inspire a generation of young people to dedicate time to making a difference"